Final Seminar - Ana Carolina Almeida Souza

renira.gambarato@ju.seWelcome to the Final Seminar - Ana Carolina Almeida Souza

The seminar is conducted in Portuguese.

Reading group:

• Internal reviewer: Yvana Carla Fachine de Brito, associate professor (docent), Federal University of Pernambuco, Brazil.

• Reviewer 1: Paola Sartoretto, associate professor (docent), Jönköping University.

• reviewer 2: Eduardo Antonio de Jesus, professor, Federal University of Minas Gerais, Brazil.

Title:
Experiências Transmídia no Parque Temático Magic Kingdom: Branding, Espaço e (In)sustentabilidade na Disney.
In English: Transmedia Experiences at Magic Kingdom Theme Park: Branding, Space, and (In)sustainability at Disney.

Description:
Short description: The doctoral dissertation seeks to understand how the transmedia experience in theme parks is shaped by the conceptual triangulations between branding, space, and sustainability.

For further information contact asa.lundgren@ju.se